I've had students, usually Executive MBAs, come back years later and say they find themselves using Markstrat terminology to argue for actions within their own company. The simulation is so involving, learning and long-lasting, they're seeing their own business and marketing world through the Markstrat lens.
Prof. Bill Cron, Texas Christian University

Markstrat is simply the best simulation I've used in taking the analytical and strategic thinking skills, as well as teamwork spirit, of my MBA students and participants of executive education programs a step further. It's the perfect tool for them to apply business concepts in a highly competitive, but still risk-free, environment.
Prof. Paulo Sergio Quatiermeister, ESPM, Associado Escola Superior de Propaganda e Marketing

I am teaching an Executive MBA Marketing Strategy course, with a key component being Markstrat. The StratX technical support staff has been extremely professional and patient in helping me and my class understand both the fundamental philosophy and relevant strategies of the simulation. Your support and guidance has enabled me to focus on teaching Strategic Marketing using a very sophisticated and practical hands-on approach.
Prof. Sandy Becker, Rutgers University, Graduate School of Management