The result is that Markstrat Online represents the best of both worlds. All of
the core fundamentals from Markstrat3 are fully intact. What’s been added are a
host of new features that offer the most simplicity and control ever found in a
marketing simulation. Now you can enjoy:
• Easier administration, including online decision transfers
• Fast internet registration, downloads and technical support
• Expanded selection of simulation scenarios
• More intuitive user interface
• Brand new “Industry Comparator” tool
What remains the same? Everything that makes Markstrat so unique. The
mathematical model, initial starting situations, charts, graphs and team
decisions are all a vital part of the simulation. MBA students and senior
marketers will continue to find the combination of strategy and competition
irresistible.
If you’ve used Markstrat before, you’ll be right at home with Markstrat Online.
If it’s your first time, you’ll find Markstrat Online even easier to integrate
and administer. Take a moment to learn
how
Markstrat Online works. Or get immediate answers to
common questions about Markstrat Online.